Seven things about Bolly-cardiate

It’s been a few months since Bolly-cardiate is launched and I have to say that it has been the most learning experience of my life. Loving to dance and a flavor for fitness is one thing and creating a fitness program and selling it is another story.

I never understood why people spent so much time marketing and advertising products at least Bollycardi_7 things_3not until I myself had a product to sell. I could clearly see the difference with the tiny bit of marketing I have done so far. More marketing – more turnout is the simplest mantra I have understood . People love a product but it is so important that they keep seeing it again and again to remember it and to get back to it.

Anyways, I wanted people to visit my website and take a few things from it for sure. So, I decided to list out the top seven things that anybody should know about Bolly-cardiate.

1. Three exercise section : Yes, Bolly-cardiate is not just about dancing to sweat-out. It has a few other elements like floor exercise for abs &obliques and breathing exercise for stress release.

2.Intermediate level of exercise: Even though it is a beginner’s program, it provides a mid-intensity cardio . Sounds conflicting but the theory is that all songs are danced with three to four dance cardio steps so it’s easy to catch up but could provide intermediate level of exercise. Amount of calories burnt will be different from person to person. Depending on their weight and how they dance it out really matters.

3.Catered to women’s fitness need: Not being biased here but as a women myself I was looking for a fitness program that would have some cardio, some ab exercise and something to get me stress-free. Especially after a baby, ab exercise took the highest priority for me . Do I need something to release my stress? Yes yes….after working for eight hours in the IT field, getting back to cooking and managing a preschooler sure creates enough stress . I needed something to zone me off and bring back the equilibrium.

4. For Dance lovers: Actually exclusively for Bollywood dance lovers. Dancing to the popular tunes of Bollywood music does make your brain release the happy chemicals. I can say that with my own experience..after a Bolly-cardiate session I feel super positive and feel just happy. You will not realize that you are working out, but you would get just about the amount of cardio you need.

5. Partial non-profit: Technically there is nothing called partial non- profit:) What it means though is that fifty percent of profit generated from Bolly-cardiate will be donated for a good cause. Like they say don’t count your chickens before they hatch, it is probably foolish to say something like this before making money. Anyways, the fact of the matter is that the intentions areΒ  good and one should keep trying πŸ™‚

6. Free recorded videos: At this point, Bolly-cardiate is being scheduled twice a week or so. For folks who want to practice Bolly-cardiate other days would have recorded videos as a resource to do it at home.

7. Mind-body fitness: The three exercise sections of Bolly-cardiate is meant to maintain mind and body at its best. Most of the diseases these days are linked to stress and it is very important to relieve yourself of stress to be happy and healthy.

 

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